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EmailListUS gives you instant access to the educators you want to target and allows you to customize your list to fit needs and your budget.

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Understanding Buying Cycles in K-12 Schools and Districts

In the intricate world of K-12 education, the buying cycle is a crucial element that companies must understand to effectively sell their products and services. Unlike other industries, the purchasing process in schools and districts follows a unique pattern, influenced by various factors such as budget cycles, academic calendars, and changing educational needs. This article aims to provide a comprehensive…

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Adapting to New Email Marketing Realities for Educational Vendors

In the rapidly evolving world of digital marketing, understanding the impact of Apple's Mail Privacy Protection (MPP) on email marketing is crucial, especially for companies targeting schools and districts.   1. The Impact of Apple MPP on Email Tracking The introduction of Apple's MPP has significantly influenced how open rates are tracked. The policy prevents the generation of pixel fires…

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Why Email Lists Are a Game-Changer for EdTech Companies

In the competitive world of edtech, where the industry is projected to reach $605 billion by 2027, email marketing is a proven strategy with an impressive ROI of $36 for every $1 spent. To effectively reach educators, institutions, parents, and learners, follow these steps for a successful email marketing strategy:   1. Identify Your Audience Understanding your audience is the…

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